The Watch Manual is your no-nonsense guide
to learn about watches.
Clear, honest, and built to help you buy well
— and never get fooled.
Devoted to
A watch is never just an instrument for telling time — it says something about the person wearing it. The Watch Manual is where it starts: understanding watches well enough to buy smart and never get fooled, and learning to choose pieces that genuinely suit you. Knowledge first, taste next — and a path that goes as far as you want to take it.
Thirty years in the watch world, distilled into plain language. No jargon for its own sake, no marketing dressed up as advice — just what you actually need to know.
Learn what truly holds value, how to spot a fake, and how to avoid the expensive mistakes most people make. Knowledge that protects your money.
A watch says something about the person wearing it. Learn about watches and choose the ones that genuinely suit you — your taste, your style, the way you dress.
Take a look at
A book series covering every aspect of watch knowledge.
1. THE WATCH MANUAL
The encyclopedic core of the series — your complete, plain-language guide to the world of watches. History, technique, and style in one place, with short, readable chapters that take you from curious beginner to confident owner. The book to start with.
2. THE PATREON CHRONICLES
A curated collection of essays, refined and restructured into one volume. Deeper reflections on horology, value, and watch culture — the thinking behind the hobby, for readers who already have the basics and want to go further.
3. ILLUSTRATED HOROLOGY HISTORY
The story of watchmaking, told visually and by theme — the people, the technical breakthroughs, the brands that shaped it. A rich, illustrated journey through how horology became what it is today.
4. THE BRAND GUIDE
The definitive reference to learn about watches: 200 brands that made horological history, in a single volume. What each one stands for and the role it played — the essential map of the watch world for vintage collectors and enthusiasts.
Don’t take our word for it
“Even more beautiful and richer than I could imagine. Congratulations — it will be an exciting read.”
“This is going to be great. Let me know the best way to help promote this book!”
“A lot of info in here, and well presented — quite unlike a lot of watch books I’ve had in the past. If you have even a passing interest in watches, you’ll enjoy this book.”
“You have done a great service to folks like me who love watches but don’t know much about them — I’m learning a lot. It reads as if written by a man with a triple major in engineering, art, and the humanities. Quite impressive.”
“Congratulations, you are really a great writer. I wish you the best of success.”
“You have obviously done a marvellous job — an impressive book.”
“I cannot express how delighted I am. This is my first ever ebook purchase, and I’m positive it will have a lasting impact on me.”
“I’m impressed. You covered a lot of material better than the source documents — and the color pictures really illustrate the point.”
“You renewed my interest in watches and time. I’m 83 now and enjoy reading about it and looking at the examples. Thanks.”
“You have done a great service to folks like me who love watches but don’t know much about them — I’m learning a lot. It reads as if written by a man with a triple major in engineering, art, and the humanities. Quite impressive.”
“Download: 100%, Checked 100%, Satisfaction: 111%”
I honestly doubt I will ever buy a mechanical watch, but reading your answers has certainly given me a true appreciation of them and I’m tempted to buy your manual just for the education.
Creating the best watch community
Want to go deeper?
From my experience on Quora – 2.2K questions answered, over 40.9M views – I am creating The Watch Manual community on Skool — and you can try it for FREE for the first 7 days.
Ask questions, read expert breakdowns on movements and brands, and get buy/avoid calls backed by thirty years of experience in the watch world. Everything you find on this site, and more — organized, searchable, and growing every week. Interact with me directly: pose questions, receive answers, access special services.
Just what I used to do on Quora, but better!